CHRONIC™

Chronic® an award-winning Athletics inspired brand that finds creative inspiration in the union between action sports and fashion.

Made in Italy
CHRONIC™ by Chronic Athletics

The feature drop

Available to pre-order for 30 days

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CHRONIC OB 1

Retro basketball
Made in Italy
This is an old school basketball design inspired by the biggest American champions

Available for pre-order for 30 days

PRE-ORDER NOW Ships free to EUROPE & USA

Authentic Italian manufacturing

Each design is meticulously constructed by a skilled network of selected Italian artisans. There are no finer hands in the industry; the craft and also the materials, are state-of-the-art.

Manufacturing

Permanent collection

Minimalistic design, black and white and a splash of colors. Do you expect more of a shoe? #Chronic

Custom crafted
Made in Italy

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About Chronic™ Shoes by Chronic Athletics

We are an award-winning American Athletics Company. We design rad-ness and fun into everything we create for you with superior quality and style. Chronic™ shoes made to move you - Built to last. Chronic™ shoe limited-edition models are handmade by master Italian craftsman from pristine Italian leather and cruelty-free/vegan materials. When purchasing one of the few available, you will receive an official Limited Edition Certificate, with the unique Limited Edition design code. We are more than just a brand - We are a lifestyle. #playon
ChronicAthletics.com