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2DIIE4 SHOE LINE LANDS ON ESQUIRE

  • Esquire
  • PR Boost
  • 2DIIE4
  • International Media
  • AliveShoes

2DIIE4 shoe line, by Daymon Smith led to an appearance on Esquire magazine, the creativity behind the brand focuses on cool design and uniqueness. . 

Esquire is a US men's magazine, founded by David A. Smart and Arnold Gringrich in 1933. It mainly deals with men's fashion.

The feature on Esquire is another great achievement for the AliveShoes PR Boost team, whose goal is to bring our designers’ shoes to the attention of international magazines.

2DIIE4 brand reaches  Esquire magazine.

Photographic material and banners have been published on Esquire magazine, considered one of the most prestigious magazines in the men's fashion world.

Photos from the brand’s designer were the background for all sections of the online magazine.

Specific banners featuring the shoes’ design appeared in the most important articles of the week.

The weeklong appearances provided great visibility for the brand.

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About the brand and style of 2DIIE4 collection


The 2DIIE4 brand started as a way to express myself and my interest. 2DIIE4 is an acronym meaning "To dream it in erratic form". A persons interest constantly changes and evolves. With my brand, I hope to capture it, in the moment and evolve with the times. My initial shoe design for the 2DIIE4 brand is an ode to the late 80s, early 90s. That's when fashion was simple and the little things stood out. Simply put, the rebirth of a classic.

About Daymon Smith


Daymon Smith born January 10, 1976 (better known as Lossoul or Soul). An African america designer born in Washington DC. Istarted out in fashion by doing graphic designs and later t-shirts for friends, diverse organizations and different people throughout the motorcycle community before creating my own imprint, 2DIIE4.

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