• HOLO
  • PR Boost
  • Wired
  • International Media
  • AliveShoes

Luc Swensson created HOLO, an incredible limited edition sneaker design, which was published on Wired magazine.

It’s another exclusive project published in a world-class magazine thanks to the PR Boost service by the AliveShoes team.

Our team aims to make designs from the AliveShoes platform visible in the most important national and international fashion magazines and to other important influencers.

HOLO brand appeared on the main Wired Newsletter

The newsletter was sent to thousands of Wired readers, all passionate about fashion, lifestyle and new trends.

HOLO's sneakers were featured at full page and as the main and only content of the newsletter. Indeed great visibility for the brand and for the specific design.


About the brand and style of HOLO

HOLO stands for Hope & Love, and is the cornerstone of my foundation.

About the man behind the brand: Luc Swensson

My name is Luc Swensson. I am the 14 year old Founder and Director of the I Love This Life Foundation.
I designed HOLO after being bullied for wearing pink shoes and use it as a platform to help other kids struggling with bullying and teen suicide.