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Bartholomeus De Meirsman created KARAKTOR shoes, an incredible limited edition shoe design, which was published, for a whole week, on Men's Health magazine.
It’s another exclusive project published in a world-class magazine thanks to the PR Boost service by the AliveShoes team.
KARAKTOR brand appeared all over Men'sHealth's website for an entire week
Photos created by the brand’s designer were the background for the sections of the online magazine.
Specific banner featuring the shoes’ design appeared in the week’s most important articles.
In the magazine’s main sections, there were vertical banners featuring the brand and the shoe photos.
The wish to build a brand that stands for value driven progress that inspires, created KARAKTOR. KAR refers to Karma. The cosmic law of cause and effect. Your intentions and actions affect the manifestation of your future. AKTOR simply stands for the one taking action while mindful of karma. The inspiration came from the designer’s feelings and unique style influenced by experiences as an aspiring actor in Hollywood. When the opportunity came along to design high quality footwear made by the shoe fashion experts of the world, Bartholomeus did not hesitate. People choosing the KARAKTOR style advocate ACTING WITH PURE INTENTION, AWARENESS, PEACE and LOVE for all and ultimately a CONNECTED UNIVERSE. WALK YOUR LIFE IN KARAKTOR.
About the designer Bartholomeus De Meirsman is the designer of the very first KARAKTOR shoe ever made. As a Belgian immigrant in the US and an avid traveler he brings a unique combination of European flair and style, mixed with his personal bluntness and experiences as an aspiring actor in Hollywood, CA. He grew up in a family of successful hospitality entrepreneurs in Belgium and got his Business degree in the Netherlands. Feeling bored, meaningless and disconnected from life during his years in corporate he decided to fully devote his journey to acting. A path that brought him to the US after years of exploring the world in search for truth and purpose. Bartholomeus is known to be bold, intense and different.. His life’s motto is: life begins when you start acting!