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$B$ CU$TOM BRAND ON ICON MAGAZINE

  • $B$ CU$TOM
  • PR Boost
  • ICON
  • International Media
  • AliveShoes
  • El Pais

$B$ CU$TOM appeared on ICON-ELPAIS magazine, the n.1 men's magazine for the spanish-speaking community in the world.

The creativity behind the brand focuses on true linearity, style, and uniqueness. 

The feature on ICON-ELPAIS is another great achievement for the AliveShoes PR Boost team, whose goal is to bring our designers’ shoes to the attention of international magazines.

$B$ CU$TOM brand appeared all over ICON-EL PAIS magazine

Photographic material and banners have been published on ICON magazine, considered one of the most prestigious magazines in the men's fashion world.

Photos from the brand’s designer were the background for all sections of the online magazine.

Specific banners featuring the shoes’ design appeared in the most important articles of the week.The weeklong appearances provided great visibility for the brand.

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About $B$ CUSTOM brand


$B$ Custom was founded in 2017 on the East Coast. Our humble beginnings included hand painting custom: Louis Vuitton Bags, shoes, skateboards, apparel and the biggest canvases, we could get our hands on. We also launched our Sphynx Line, featuring various abstract cartoon prints, in the brightest colors possible. Our current line ranges from simple clean designs to abstract renditions of wildlife, with a fluffy cartoon or dark gritty twist. Loud yet understated. High quality and custom made to support the day to day hustle. Our slogan is “Cry Gold, Sweat Diamonds, Bleed Neon, Be You." Our mission is to celebrate the hustle. Most importantly “Be You”. Be who you want to be, not who they tell you to be. These are the loafers, you've always dreamed of. They are a versatile penny loafer-sneaker hybrid, made out of black, red and pale blue Italian leather and suede. This shoe is a summer must-have. A dandy look toned down look, featuring splashes of color to bring life to any occasion.

About the Sacha Raeburn


Sacha was born in South Africa in 1979. When she was three years old, Sacha’s parents decided to move out of South Africa because they didn't want her to grow up in the ugliness of Apartheid. Her parents taught her to be relentless, to stand up for what is right and never give up. Her Zulu friends taught her to rise up, sing, love, and create happiness when the outside world seems to be collapsing. Sacha was lucky enough to have parents who are obsessed with Art and traveled to galleries all over the world. As an adult, Sacha's biggest strengths are coloring OUTSIDE the lines, lifting people up and painting the world in the biggest boldest brightest colors possible. “Cry Gold, Sweat Diamonds, Bleed Neon, Be You."-SBS CUSTOM.