• H.U.$.T.L.E
  • PR Boost
  • Esquire
  • International Media
  • AliveShoes

Michael Kiney created H.U.$.T.L.E brand, an incredible limited edition sneaker design, which was published on Esquire magazine.

It’s another exclusive project published in a world-class magazine thanks to the PR Boost service by the AliveShoes team.

Our team aims to make designs from the AliveShoes platform visible in the most important national and international fashion magazines.

H.U.$.T.L.E appeared all over Esquire's website

Photos of the designs were the background for the style, design, news sections of the fashion magazine.

Specific banner featuring the shoes’ design appeared in the most important articles.


About the brand and style of H.U.$.T.L.E

My style is street, modern & futuristic. I've hustled my whole life growing up without a father. I had to figure out how to get it on my own. So the acronym H.U.$.T.L.E HOW U SURVIVE THIS LIFE EVERYDAY is perfect for me. All black with alligator print on the side & on the back. You cannot go wrong with all black. It goes with everything.

About the man behind the brand: Michael Kiney

I'm Michael Kiney born & raised in Athens, Ga home of the Georgia Bulldogs. I sold drugs for 15 years then when I got caught. I decided to go the legal route. I have 36 tattoos & plan to get many more. I absolutely love traveling, it is very therapeutic for me. My roots are in Casoli, Italy. I'm a father to my only daughter Jade & also a loving husband to my beautiful wife Marissa. I have a great taste & passion for designing shoes,clothes & accessories. I started my brand H.U.$.T.L.E which stands for "HOW U SURVIVE THIS LIFE EVERYDAY " in April 2020. With friends all over the world I will succeed to provide for my family. Thanks to everyone in advance For clothes/accessories visit hustle.kincustom.com.