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SOCCER PASSION BRAND LANDS ON GQ MAGAZINE

  • Soccer Passion
  • PR Boost
  • GQ
  • International Media
  • AliveShoes

Sergio Taborda realized his dream of making a Soccer Passion shoe brand, which was published on GQ magazine  for a whole week.

It’s another exclusive project published in a world-class magazine thanks to the PR Boost service by the AliveShoes team.

Our team aims to make designs from the AliveShoes platform visible in the most important national and international fashion magazines and to other important influencers.

The Soccer Passion brand appeared on the GQ website for a week

Photos created by the brand were the background for the fashion, lifestyle and news sections of the online magazine. 

Specific banner featuring the design appeared in the week’s most important articles.

In the magazine’s main sections, there were vertical banners featuring the brand and the shoe photos.

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About the brand and style of Soccer Passion


Soccer Passion was designed to bring style and comfort together. Freestyler shoes are light and flexible... quality is the main focus.

About the man behind the brand: Sergio Taborda


I’m Sergio Taborda and I would like to share my bio with you. “Soccer Passion... wear it!” is a continuation of my childhood when I spent hours in my room designing by hand soccer/football uniforms for a table game I had at the time using bottle tops. After 14 years playing professional soccer/football in Europe, with a short spell as a model in the early 90’s, where I had the opportunity to do some work in cities like Lisbon/Portugal, Paris/France, Dusseldorf/Germany, São Paulo/Brazil, Miami and New York in the U.S.A., I started my coaching career around year 2000’s and in 2012 Victory Soccer Club was founded. Now, “Soccer Passion... wear it!” born and completes the full circle... I never been so excited and as everything I do... all my passion for soccer/football will be poured into this project.