• Trillyork
  • PR Boost
  • Esquire
  • International Media
  • AliveShoes

Brendan O'Rourke created TRILLYORK brand, an incredible limited edition sneaker design, which was published on Esquire magazine.

It’s another exclusive project published in a world-class magazine thanks to the PR Boost service by the AliveShoes team.

Our team aims to make designs from the AliveShoes platform visible in the most important national and international fashion magazines and to other important influencers.

TRILLYORK appeared all over Esquire's website

Photos of the designs were the background for the style, design, news sections of the fashion magazine.

Specific banner featuring the shoes’ design appeared in the most important articles.


About the brand and style of Trillyork

Trillyork is the next level of luxury streetwear inspired by the beautifully strong city of New York. "Trill" means true and real. "York" is simply the second part of New York. I came up with the idea for Trillyork streetwear in 2016 and made some clothes for me and some friends. Trillyork represents not only New York and its reputation of strength, it also represents everyone who has been through rough times and pushed there way through or anyone currently experiencing a hardship. Trillyork believes that if you have a dream you should do what ever it takes to make it a reality. Trillyork shoes are inspired by the city skyline and all the colors of the buildings are in the shoe design. It's a unique color combination that stands out in a very different way. This is only the beginning for Trillyork shoes. Many more to come.

About the man behind the brand: Brendan O'Rourke

My name is Brendan O'Rourke. I live in Glen Cove New York which is located on the North shore of Long island right by the water. I've always loved living here because of the beaches being nearby and in the summer I really enjoy it. I grew up in Lake Ronkonkoma New York which is also on Long island but more east. I lived with my parents who were musicians. My Mom sang and my Dad was on guitar and bass. They inspired me to start playing too. I played drums and guitar and still do once in a while for fun. In School I loved art. It was really the only part of school I liked. I graduated from Sachem North high School in 2013. After that I went out into the world and had a few different jobs doing different things experiencing as much as I could even went to south Korea twice. I ended up moving to Glen Cove where I live now with my family. Since then I've been discovering my passions and interests and decided to create Trillyork!